sexta-feira, 16 de novembro de 2007

Public Relations Journal

O Public Relations Journal, editado pela PRSA, tem uma nova imagem e sofreu também mudanças ao nível do Corpo Editorial. A edição do Outono 2007 tem 4 artigos:

- The Application of “Best Practices” in Public Relations Measurement and Evaluation Systems;
- Corporate Identity and Corporate Reputation in Silicon Valley: Case Studies in Public Relations and Integrated Communications;
- How Much Does My Baby Cost? An Analysis of Gender Differences in Income, Career Interruption and Child Bearing;
- Public Relations Practitioners’ Relationships with Media and Each Other as Moderators of Excellent Health Information and the Local Public Health Agenda;
- Reviewing the Growth and Development of Scholarly, Online Publishing: Forging a New Frontier in Public Relations Research.

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